Singapore – As many as 100 local and foreign companies are expected to display their products at Singapore`s First Halal Food Exhibition. The four-day event will begin on January 24 as part of the Singapore Expo. The expo is aimed at capturing a larger slice of the lucrative food industry in the country. The Singapore International Halal Showcase (Sihas) will be organized jointly by the Singapore Malay Chamber of Commerce and Industry and Adex Communications Pvt. Ltd.
Themed "Halal Asia Markets - The Untapped Opportunities", the exhibition will feature various activities such as a business seminar and a Halal cuisine competition.
According to organizers, the event is a response to the need to service the emerging Halal market in ASEAN, China, India and the Middle East, adding that Asia offers a staggering multi-billion Halal industry to be tapped. Some 30,000 visitors are expected to attend the event, including representatives of Asia`s trade association, chambers of commerce, government agencies and Halal-related organizations.
In conjunction with the exhibition, there will be a two-day Halal seminar with a theme of "The 21st Century International Market: Asia`s Untapped Opportunities". The seminar reflects the fast growing Halal industry in the region currently gaining momentum in the global market. It will also highlight channels to reap the vast potential of Halal business opportunities in the Asian market. Organizers said Halal experts, Asian trade spokesmen and Halal service professionals will speak on the rationale of focusing on the Halal market. The foreign companies which take part in the fair include those from Thailand, Indonesia and Brunei. Singapore plans to take advantage of the Halal food industry, which has been flourished in several countries, especially its neighboring country of Malaysia.
Source: www.indianmuslims.info (15 Januari 2008)
